Papa
Reimagining campaigns for the arts.
Our Approach
A multimedia fine art exhibition and campaign derived from over 11 hours of interviews with Mateo Garcia's father.
Alongside the paintings and video work lives a full-scale visual campaign. Spanning graphic, photo, and video assets to mirror the emotional depth of the show and reimagine how art can live beyond the gallery. The result is a layered experience that blurs the line between exhibition and promotion, inviting broader audiences into a deeply personal story.
Client(s)
Mateo Garcia
Direction
Mateo Garcia
Production
Cenima Studios
Talent
Dominic Jocas
Naomi Beyene